UX Case Study

Moozi is a smart watch application that detects and uplifts your mood. With Moozi you can always be happy!

UI

UX

Branding

Smartwatch App

App

SCOPE OF WORK

UX Research

Branding

UI-UX Design

GOALS

01

Need to detect and track the user’s mood

02

Should help users uplift their mood

03

Feature that can help them see their partner’s mood.

Research

We conducted a user research and survey with different demographic of users and found some useful insights and features to include.

Insights and features

Additional features like measuring stress levels, tracking period cycles.

Users can pair up with their buddies or partners, which will help them see each other’s moods.

Simple cope up techniques to control stress levels and enhance or uplift the user’s mood.

Next, we created user personas, empathy maps, user journeys, competitor analysis, features lists, Information architecture and wireframes.

User personas

Brand identity

We designed a character for moody to represent all the moods. We kept it simple, recognisable and of course, cute!

Emotion harmony

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